The word photography derives from the Greek word photo and literally means drawing with light. Photography is the process of recording an image (photograph) on light-sensitive film or, in the case of digital photography, via a digital electronic or magnetic memory.
Commercial photography is in essence all about promoting businesses, products, and services. Commercial photographers are experts in capturing images of the company, the products and/or services, with the emphasis on projecting the company’s vision and sales message correctly.
Business photography can be described as a form of advertising photography that provides companies with high-quality images of the products or services they wish to promote, market, and sell.